Customer Service

October 7, 2016
Ignoring ADA web compliance could cost you premium
We’ve seen an increase in the number of letters threatening legal action against financial institutions with partially compliant websites. We can help you create a comprehensive user experience and easily become compliant with ADA guidelines via our partnership with AudioEye.
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Kasasa
September 28, 2015
Social is no longer optional premium
It used to be that having social media as part of your marketing strategy was optional. In those days, blogs debated the existence of social ROI, and experts questioned which networks would survive in the battle for users. Those days are over. Consumers expect brands to not only have a universal presence on social media, […]
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Andrew Swinney
September 2, 2015
Consumers want rewards, not fees. premium
When 93% of consumers report that few or no fees on checking and savings accounts factor in to where they bank, community financial institutions (CFIs) should take note. And not all fees are equal, according to recent data from the 2015 Consumer Banking Insights Study. click this link to download PDF View the full 2015 CBI Study Infographic, […]
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Kasasa
August 19, 2015
Want Millennials to bank with you? Reward them. premium
Millennials care about innovative products, and earning rewards tops the list. In fact, 67% — more than any other age group — said they cared about rewards. click this link to download PDF View the full 2015 CBI Study Infographic, and download the Executive Summary. 
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Kasasa
August 12, 2015
How Google’s mobile ranking changes could bump your institution off page 1 premium
The American love affair with mobile devices is blooming into a meaningful long-term relationship. Nearly half of all Google searches between June and November 2014 originated from mobile devices, according to marketing news website ClickZ. And last year the volume of auto loan, mortgage, and credit card applications made through smartphones and tablets soared more […]
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Kasasa
August 5, 2015
Consumers aren’t ready to break up with the branch premium
Consumers still value traditional banking. The 2015 Consumer Banking Insights Study reports 86% of Americans prefer to do at least some banking in person. This should come as good news to community financial institutions that offer a more personal in-branch experience. Even with the shift toward banking on the go, Americans aren’t ready to completely forgo the traditional […]
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Kasasa
May 27, 2015
2015 Consumer Banking Insights Study: perception vs. reality premium
Consumers are happy where they bank… even if it’s with a megabank. That’s what the 2015 Consumer Banking Insights Study finds, and here’s why it’s critical to community financial institutions (CFIs). The megabanks have struggled with negative public opinion and backlash for their role in the 2008 financial crisis. Now that the megabanks are doing […]
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Kasasa
April 9, 2015
Consumers prefer community financial institutions – but they won’t switch premium
According to a new study, most Americans hold favorable views of community financial institutions (CFIs) and would rather do business with a credit union than a megabank. Unfortunately, those preferences alone aren’t enough to drive consumers to switch to a CFI anytime soon. The 2015 Consumer Banking Insights Study, commissioned by BancVue and conducted online by Harris […]
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Kasasa
March 2, 2015
5 keys of consumer-centric marketing premium
At its core, customer-centric marketing is about creating satisfied customers and enhancing your brand. Traditional methods that once worked are becoming outdated, requiring us to keep up with technology and accommodate the impact it’s having on consumers and their journey. As you start down the necessary path to modernizing your marketing, keep these five key […]
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Kasasa